Digital Tactics to Improve Team Culture

by Jody Ordioni

The work environment is changing at breakneck speed. Implementation of technology in a rapid manner and evolution of expectations at work implies that the needs of employees are ever more important. Over the last five years, there has been an increase in the demand for workplace wellness. There is also an increased drive to create a workplace driven by purpose.

In a team-driven environment, culture becomes the basis that formulates means of communication. For budding businesses, digital tools can be a boon, if used effectively. Informal spaces can be created to promote collaboration, transparency, and communication.

Create Collective Work Space

Flexible and remote workspace seems like a great option for the workforce. However, its practicality still has to be tested thoroughly. A research estimates that by 2030 a significant portion of the workforce will find flexibility, fulfillment, and autonomy in their respective jobs. Business leaders can accelerate this process by crafting online spheres wherein employees can easily access resources and communication channels that are present in the physical office space.

Online spaces are not just limited to emails though, they should be altered to fit the industry and the job role within it. For example, an employee working at a design firm needs to access certain tools, templates, etc. These resources should be made available via a cloud-based system that can simply be accessed with a secure log-in.

Make Use of Anonymous Feedback

Creating a process of recording company-wide feedback can be a good exercise to promote honesty and trust across different teams within the company. Moving this process online is an effective method to streamline an exhaustive process. Feedback can be made anonymous so that employees can be honest without worrying about repercussions or any backlash. By integrating the feedback process into a familiar online setting, it is easier to formalize the whole process.

Let your employees see that the business is interested in constant improvement. Remaining anonymous might give strength to employees to air out their issues with the organization. Digital spaces also remove any hindrance to honesty that might occur due to workplace dynamics or politics.

Decision Making Should be Democratic

Usually, important decisions within the organization are made from top to bottom, without democratically consulting the team. Using online polling tools is a great way to include the whole team in the decision-making process and also increase employee engagement. Decision-making is easier when leaders ask a pointed question which yields useful answers. Transparency is also important in the decision-making process. If your team does not know the outcome of the polls, then the effects can be quite contrary, leading to a hostile and untrustworthy environment in the workplace.

Questions don’t have to be focused on the expertise of the employees and the nitty-gritty of the field of work. Rather, their opinion should be asked for even on things that might seem trivial to the leadership, such as the office space, themes for upcoming workshops and such. Integrating polling experience in the job sphere regularly will improve the inter-connectedness of the team, leading to more engaged and happier employees.

The Bottom Line

Digital tools are an efficient method to promote collaborative efforts, employee engagement and transparency within the company. A good rating in all these factors implies that the happiness of the employees also increases. Employee satisfaction is key to retaining and attracting talent. When used cohesively, digital tools can create unique instants online too. Each employee can relate to the vision of the company and fulfill their roles in a better capacity, resulting in growth and prosperity.

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