A Lesson in Employee-Centered Design: Creating the Workforce of the Future at C.H. Robinson


  • Laura Kunitz, Principal Organizational Effectiveness Consultant, C.H. Robinson
  • Dr. Brett Wells, Director of People Analytics, Perceptyx, Inc.

When faced with the challenge of creating a return-to-office plan for its 15,000+ employees, C.H. Robinson, the world’s leading third-party logistics provider, saw a unique opportunity to not only reimagine how and where its employees worked, but to do so in a way that gave employees an active voice in the design and execution of that plan.

In this live session, Laura Kunitz, Principal Organizational Effectiveness Consultant at C.H. Robinson and Dr. Brett Wells, Director of People Analytics at Perceptyx, Inc., will share an innovative approach to workforce design for the future, including the creation of employee journey maps and personas, supported by a survey and action planning approach that delivered the timely data needed to anticipate employees’ needs, navigate the required pandemic pivots, and drive organizational alignment.

What you’ll take-away:

  • A blueprint for building and leveraging employee experience journey maps
  • Key themes to consider for return-to-office planning including culture, productivity, and the emotional impacts for both physical and psychological safety
  • How employee listening and people analytics can inform business planning and help drive the desired outcomes -- both organizational and human


All achieve Engagement webcasts are free and pre-approved for both HRCI and SHRM-CP credits, most are worth 1 credit hour. Live webcast attendees will be sent an email highlighting the credit codes and resources after the event. OnDemand viewers of the webcast will be able to find the credit codes and download resources at the conclusion of viewing the webcast.

Webcast Presenters
Laura Kunitz
Laura Kunitz is motivated by the belief that a positive work environment enables company goals and the personal well-being of that company’s employees.
Dr. Brett Wells
Dr. Brett Wells is the Director of People Analytics at Perceptyx, Inc., helping clients connect the dots between their people data and business outcomes to make better decisions.