Oran Cohen

Oran Cohen is a visionary HR and organizational development leader with over 20 years of global experience designing scalable solutions that transform workplace culture, foster collaboration, and drive operational excellence. As Founder and CEO of GWork.io, Oran leverages AI-powered behavioral science technology to help organizations build positive, performance-enhancing habits that align employee behavior with strategic business goals.

Throughout his career, Oran has partnered with industry leaders such as Google, Nestlé, Johnson & Johnson, and Barclays, crafting systems that enable sustainable change and measurable growth. His approach uniquely blends behavioral psychology, design thinking, and systems strategy to solve complex organizational challenges—whether through leadership development, cross-functional initiatives, or enterprise-wide cultural transformation.

GWork.io, Oran’s flagship platform, transforms employee feedback into actionable insights, creating cultures of accountability, continuous improvement, and high-performance habits. Rooted in research-backed behaviors, GWork empowers managers and employees alike to embed lasting habits that accelerate business outcomes and enhance the employee experience.

A sought-after global speaker, Oran has presented at prestigious events including TEDx, the United Nations, and Boulder Startup Week. He combines his expertise in organizational development, innovation, and change management with a creative edge—having studied creative problem-solving at Disney and even releasing music on iTunes.

Based in the U.S. and Cape Town, Oran is also a proud father who balances family life with his passion for building the future of work.